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Could Kanye West soon become a competitor for wife Kim Kardashian and sister-in-law Kylie Jenner? Perhaps…

According to reports, Kanye West has filed a trademark for his Yeezy fashion brand to extend into makeup and skincare, meaning he could soon be in competition with Kim Kardashian’s KKW Beauty line and Kylie Jenner’s Kylie Cosmetics range. That could be interesting…

We would love to see the three of them battle it out on the next series of Keeping Up with the Kardashians…

Kanye previously filed for a trademark for Donda Cosmetics back in 2017, in honor of his late mother, but has yet to produce anything under that name.

Although we don’t know anything about Kanye’s potential foray into the beauty industry, reports claim that his team has already spoken about the possibility of the fashion brand releasing everything from makeup to aromatherapy pillows. So it could be coming sooner than we think…

“We’re talking makeup, false eyelashes, facial masks, nail polish, moisturizers, bath gels, body oils, shaving cream, hair care products and perfumes, along with some hygienic products like toothpaste and deodorant … and even scented pine cones and aromatherapy pillows,” TMZ reports.

Would you be interested in a Yeezy collection, or should skincare and cosmetics be left to Kim and Kylie?